Fundraisers should be worried about declining understanding of Gift Aid

nfpResearch is a leading market research agency in the not for profit sector. And their recent research has highlighted a disturbing trend. Gift Aid is a valuable scheme for the sector but their data shows a concerning decrease in the public’s knowledge and understanding of Gift Aid over the last decade. Cian Murphy’s recent blog… Continue reading Fundraisers should be worried about declining understanding of Gift Aid

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